No.1 Business Expert NATALIE DAWSON reveals how to build wealth, scale a 9-figure business, lead with confidence, master productivity, and create long-term success.

Natalie Dawson is a leadership expert and co-founder of two 9-figure businesses: Cardon Ventures and 10X Health, who has helped over 15,000 entrepreneurs scale their companies. She is also the author of best-selling books such as, ‘Start the Work: How to Duplicate Yourself and Scale Your Business’.

She explains:
◼️Why certain traits will guarantee failure in business (and how to fix them)
◼️The exact PPF framework that took her from $30K to $300K
◼️How 1% of people set goals differently, and why it changes everything
◼️The $100K skill stack that schools never teach, but millionaires all master
◼️Why most people think they’re working hard…but aren’t even close

00:00 Intro
02:02 Why People Can't Create Wealth
03:44 Helping Businesses Make Millions
06:09 What Makes a Business Owner Successful
12:22 The 3-Step Framework for Goal Setting
15:00 From Anxious to Badass Entrepreneur
17:33 Advice for Young People Who Don't Believe in Themselves
18:40 Do Looks Really Matter in How You Show Up?
20:33 How Important Is Communication?
23:44 How the 1% Elite Speak
25:15 How to Persuade with Your Ideas
29:09 Avoiding These Words Will Improve Your Communication Skills
32:27 Mastering Your Calendar
35:40 Work-Life Balance
37:33 Working Hard 24/7 and Burnout
41:15 Do People Really Burn Out?
43:30 How to Be a Great Parent and Work Hard
47:34 Success vs. Happiness
53:05 Individualism Isn't Within Our Nature
57:23 How to Get People to Respect You
01:02:51 I Fired Someone at My Company for Cheating
01:05:27 Ads
01:06:26 How to Start a Business Today
01:08:41 Is Market Growth Important When Building a Company?
01:10:00 The Most Profitable Business in 2026
01:12:42 The Vision, Commitment, Execution Framework to Scale a Company
01:26:03 The 10-Step Process to Become a Millionaire
01:33:01 The Women's Wealth Transfer
01:40:36 Ads
01:42:44 What's the Reality About Passive Income?
01:45:58 What Jobs Won't Be Taken Over by AI?
01:50:41 The Only Barrier You Have Is Not Believing in Yourself
01:58:09 How I Earned Respect and Communication Skills

Follow Natalie:
YouTube – https://bit.ly/4qIBvIl
Instagram – https://bit.ly/4hL4ruZ
TikTok – https://bit.ly/49E4R4f
LinkedIn – https://bit.ly/47ENZba
Newsletter – https://bit.ly/47HpES2

Get your free copy of Natalie’s bestselling book, ‘TeamWork’, here: http://cardoneventures.com/doac

The Diary Of A CEO:
◼️Join DOAC circle here – https://doaccircle.com/
◼️Buy The Diary Of A CEO book here – https://smarturl.it/DOACbook
◼️The 1% Diary is back – limited time only: https://bit.ly/3YFbJbt
◼️The Diary Of A CEO Conversation Cards (Second Edition): https://g2ul0.app.link/f31dsUttKKb
◼️Get email updates – https://bit.ly/diary-of-a-ceo-yt
◼️Follow Steven – https://g2ul0.app.link/gnGqL4IsKKb

Sponsors:
Vanta – https://vanta.com/steven
Apple: https://www.apple.com/mac/
Adobe Express – http://ADOBE.LY/STEVEN