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Alex Hormozi’s Warning: Stop Chasing AI, Build This Instead!

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Every founder is being told to build an AI company. Alex Hormozi says almost all of them will be gone within months, that the best move is the exact opposite of what the market is saying, and that in a world of AI the only moat left will be reality and your reputation.

Alex Hormozi is a entrepreneur, investor and author. He is the co-founder of Acquisition.com, a portfolio of 16+ companies generating over $250 million a year, and the author of the $100M series: '$100M Offers', '$100M Leads' and '$100M Money Models', whose 2025 launch sold 2.9 million copies in a single day and broke the Guinness World Record for the fastest-selling non-fiction book in history.

He explains:
◼ Why the practical businesses, like plumbing, are the real opportunity, not the ones built on top of AI models
◼ Why delegating your hardest thinking to a machine makes you weak
◼ Why reality and reputation are the only moats AI can't erode
◼ Why revenue retention matters more than marketing or sales
◼ Why marrying his wife Leila was the best financial decision he ever made, and how the right partner changes your odds
◼ He opens up about one of the hardest years of his life, in the same year he made more money than ever

The views expressed are those of the guest, and this conversation is intended for general informational purposes only. This podcast and its associated materials should not be used as a substitute for professional financial, legal or business advice.

00:00:00 Intro
00:02:33 How To Use AI As An Entrepreneur
00:05:00 Where Will Value Come From In An AI World?
00:07:12 How To Generate Great Ideas In The Age Of AI
00:08:36 Why Long-Term Thinking Wins In Business
00:13:38 Why Most Businesses Never Reach $10 Million
00:18:30 How To Price Your Product Or Service
00:19:47 The Biggest Hiring Mistakes Founders Make
00:23:22 Why Starting Feels So Hard
00:25:52 What Alex Would Do Differently Starting Again
00:30:49 What To Do When You Feel Uncertain In Business
00:33:53 Why Alex Delayed Starting His Business
00:36:38 The Lessons Alex Learned From His Father
00:39:55 How To Know If Entrepreneurship Is Right For You
00:41:40 How To Beat Decision Fatigue
00:43:08 Is It Easier To Start A Business Today?
00:44:47 Ads
00:46:46 Is Doing Hard Things Always Worth It?
00:47:31 How To Succeed As A Content Creator
00:49:58 How Alex Is Adapting His Content For The Future
00:53:03 Why Credibility Is Your Biggest Competitive Advantage
00:56:21 The Value Equation Explained
01:01:56 Why Delayed Gratification Pays Off
01:04:27 How To Know You're On The Right Path
01:05:14 Does Your Business Need To Be Scalable?
01:09:48 Why Unscalable Businesses Can Be Great Opportunities
01:11:19 How To Know When It's Time To Quit
01:12:14 Ads
01:13:14 Why Self-Awareness Is A Business Superpower
01:17:43 Stop Planning And Start Doing
01:20:34 How To Incentivise People And Find The Right Audience
01:23:39 Business Ideas You Could Start Today
01:26:42 Why You Should Sell To People With More Money
01:32:51 Why Employees And Customers Deserve The Same Treatment
01:38:42 Why Hiring Is Everything
01:39:30 How To Choose The Right Romantic Partner
01:44:57 What If Your Partner Doesn't Support Your Business?
01:47:38 How To Figure Out What You Really Want In Life
01:50:47 Becoming A Dad: How Alex Feels About Fatherhood
01:57:47 How Alex Thinks About Death
02:09:40 Are You Actually Happy?
02:18:59 What Happens If Superintelligence Arrives In Just A Few Years?

Alex Hormozi:
◼ Acquisition.com -https://link.thediaryofaceo.com/6QgE53x (https://www.acquisition.com/)
◼ YouTube -https://link.thediaryofaceo.com/BEwaKl4 (https://www.youtube.com/@AlexHormozi)
◼ Instagram -https://link.thediaryofaceo.com/qSyA93 (https://www.instagram.com/hormozi/)
◼ X -https://link.thediaryofaceo.com/6LaEqiX (https://x.com/alexhormozi)
◼ LinkedIn -https://link.thediaryofaceo.com/2Vqmjxe (https://www.linkedin.com/in/alexhormozi/)
◼ Skool -https://link.thediaryofaceo.com/DLi0vBN (https://www.skool.com/)
◼ '$100M Money Models' – https://link.thediaryofaceo.com/4ExripR
◼ 'The Game' podcast – https://link.thediaryofaceo.com/9X40GGc

The Diary Of A CEO:
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◼ Buy The Diary Of A CEO book here – https://smarturl.it/DOACbook
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◼ Follow Steven – https://g2ul0.app.link/gnGqL4IsKKb

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Stop Selling Websites The Old Way – Do This Instead

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Most web designers are stuck in a cycle that burns them out and caps their income. Build a site, chase the next client, repeat. There's a better way to run this business, and it starts with changing what you're actually selling.

Get the largest discount on hosting: https://hostinger.com/unlock

Instead of closing a $2,000 one-time project, this video breaks down how to convert that same client into a $250 per month subscriber covering hosting, maintenance, updates, and ongoing support. It's a model that creates predictable monthly revenue, reduces the pressure to constantly land new clients, and builds a business that actually grows over time.

In this video you'll learn how to reposition your offer so clients see the monthly plan as the obvious choice, how to structure your tiers so the value is clear at every price point, and how to have the conversation that moves someone from "I want a website" to "I want to be taken care of."

This is the exact shift that took iCreate Your Site from chasing projects to building a recurring revenue base and it's something any freelancer or small agency can start doing with their very next sales call.

Want us to build and manage your site?
Work with Enmanuel here: https://icreateyoursite.com

Stop Trying to Raise Your IQ (Do This Instead)

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Stop Trying to Raise Your IQ (Do This Instead)

Many people believe intelligence is fixed, but research suggests otherwise. This video outlines actionable steps to sharpen your mind by focusing on deliberate practice and concept retention. Whether you are a student or a professional, these methods help you process information more effectively and apply what you learn to real-world challenges.

🔔 Don’t forget to subscribe to the channel
👍 And give the video a "Like" if you find it helpful

Don’t Hang Up On AI Scammers. Do THIS Instead.

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How to break any AI scam phone call in just a few easy steps 🙂
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0:00 AI Scam Calls
1:29 Odd Instructions
2:24 Limits
5:28 Albuquerque
9:43 Girlfriend
13:32 Attempt 2

No One Wants a Website – Build this instead!

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Struggling to sell web design? Here's the truth nobody talks about, business owners don't wake up thinking "I need a website." They wake up thinking "I need more customers, more bookings, and less headaches."

In this video, Enmanuel breaks down exactly why pitching a website is the wrong move, and what to sell instead, solutions that directly make business owners money or make their lives easier.

You'll learn why leading with "I'll build you a website" kills your close rate, the mindset shift that changes how clients see your value, and what to offer instead, booking systems, CRMs, lead capture tools, client portals, and custom automations that solve real problems.

Enmanuel shares how he packages and pitches these to local businesses, with actionable tips you can apply right away.

Stop competing on price for static websites. Start selling outcomes.

🔗 Work with Enmanuel: https://icreateyoursite.com/

🌐 Get hosting we use: https://hostinger.com/unlock

If You’re Broke Right Now, Stop Looking for Passion – Do This Instead

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If you are broke right now and confused about what business to start, this video breaks down service-based businesses you can begin with little or no capital.

We talk about realistic ways to make money quickly without waiting for perfect conditions.
From cleaning services to meal prep, social media management, virtual assistance and more – these are practical ideas people are already paying for.

The goal is simple: solve a problem and get paid.

#SideHustleNigeria
#MakeMoneyNigeria #ServiceBusiness #NigeriaBusiness #AdultingNigeria #Extralncome
#Smal|BusinessIdeas

I’m 83. If You Can’t Live Alone, Don’t Go To Nursing Homes. Do This Instead

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At 83 years old, I’ve seen what happens when people lose their independence — and how quickly the wrong decision can take away dignity, joy, and identity.

In this thoughtful and experience-based video, Margaret Elaine shares why nursing homes are not the only option when living alone is no longer possible — and what she believes works better for many seniors.

This is not about judging families or facilities.
It’s about knowing your options before a crisis forces a choice.

Stop Using YouTube Tags? Do THIS Instead

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Should you stop using YouTube tags? In this video I go over the truth about tagging your YouTube videos and what you should do instead.

Free Faceless YouTube Training 👉 https://www.youtube.com/watch?v=J-suhuECjBw

TubeMagic 👉 https://tubemagic.com/

My YouTube Program 👉 https://mattp.ar/TubeAcceleratorYT

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Chapters
0:00 Should you tag your videos?
3:02 My Tagging Strategy
5:00 What About 0 Tags?
5:28 Do THIS Instead of Tags
9:25 Using AI

▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬

👨 About Me 👨

My name's Matt Par and on this Make Money Matt channel I show how to grow faceless YouTube channels and potentially even make them into a business.

🔔Subscribe! 🔔

Subscribe for online business, side hustle ideas, and how to potentially earn online!

Contact ► support@mattpar.com

The information on this YouTube Channel and the resources available are for educational and informational purposes only. Also, this description contains affiliate links where I'll get a commission.

Selling Digital Products is DEAD – Do THIS instead!

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👉 FREE AI PROMPTS – Grab my proven Chat GPT prompts https://www.theetsysellingformula.com/free-chat-gpt-prompts?utm_source=youtubeu0026utm_medium=longformu0026utm_campaign=dp_isdeadu0026utm_id=gpt_promptsu0026utm_term=gpt_promptsu0026utm_content=dp_isdead

👉 Validate If Your Digital Product Idea Will be Profitable: https://www.theetsysellingformula.com/the-1k-profit-finder?utm_source=youtubeu0026utm_medium=longformu0026utm_campaign=dp_isdeadu0026utm_id=profit_finderu0026utm_term=profit_finderu0026utm_content=dp_isdead

👉 Make sales from Day 1 with my Sales Boosting Traffic Formula  (No audience needed)

https://www.theetsysellingformula.com/The-Sales-Boosting-Traffic-Formula?utm_source=youtubeu0026utm_medium=longformu0026utm_campaign=dp_isdeadu0026utm_id=sales_boosting_traffic_formulau0026utm_term=sales_boosting_traffic_formulau0026utm_content=dp_isdead

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Digital products aren’t dead but the OLD way of creating them is.

If you’re still selling generic ebooks, basic templates, or broad “how-to” guides in 2026…
AI has already replaced you — you just don’t know it yet.

In this video, I break down:
-Why AI killed generic digital products overnight
– Why ebooks u0026 templates stopped selling (even ones that made $50K+)
– The FREE ALTERNATIVE TEST (how to spot ideas AI already destroyed)
– Why SYSTEMS outperform products in the AI era
– How micro-niche apps u0026 tools are winning in 2026
– The difference between INFORMATION vs TRANSFORMATION products
– What actually sells now — and why buyers pay MORE for it

AI made information free.
So people don’t pay for knowledge anymore — they pay for:
✔ Speed
✔ Shortcuts
✔ Done-for-you systems
✔ Results faster than AI alone

If you want to build a digital product business that actually survives (and scales) in 2026, this video will completely change how you think about products.

👇 Watch till the end this is not theory.
🔔 Subscribe if you want real strategies, not recycled 2020 advice.

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Disclaimer:
The content shared in this live workshop reflects my personal experience and opinions. Your success depends on your effort, and results are not guaranteed. This video is NOT sponsored, but it contains affiliate links. This description contains affiliate links, which means I may earn a small commission if you purchase through them. Your support is greatly appreciated!

Lawyer Explains: NEVER Volunteer ID to Police (Say This Instead)

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What if being polite to the police is actually the worst legal move you can make?

In this video, a sarah explains what really happens when police ask for your ID during a street encounter — and why most people accidentally give up their rights without realizing it. You’ll learn the critical difference between a consensual encounter and a lawful detention, when police can legally demand identification, and the exact words you should use to protect yourself.

We break down real Supreme Court cases like Terry v. Ohio, Hiibel v. Nevada, and Utah v. Strieff, and explain how an innocent walk home can turn into an arrest just because your name gets run through a database. This video also covers Stop and ID states, your Fourth Amendment rights, your Fifth Amendment right to remain silent, and why handing over ID “just to be polite” can be a serious legal mistake.

Whether you’re stopped while walking, questioned as a passenger, or dealing with police late at night, this video gives you practical, real-world legal education every person should know. This is not about resisting police — it’s about knowing your rights and asserting them safely and lawfully.

Knowledge is your best defense. Watch until the end — it could save your future.

⚠️ Legal Disclaimer

This video is for educational and informational purposes only.
Nothing in this video constitutes legal advice.
I am not your lawyer, and no attorney-client relationship is created by watching this content.
Laws vary by state and situation. If you need legal advice, consult a licensed attorney in your jurisdiction.

#KnowYourRights
#PoliceEncounters
#FourthAmendment
#LegalEducation
#StopAndID#legallogic