Tag Archives: google ads

Google Ads Tutorial 2026 – How To Run Google Ads for Beginners

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Video

Video Description

In this Google ads tutorial for 2026, I show you exactly how to set up and run your first Google Ads search campaign.

✅ Video Sponsor: Get an exclusive deal on building your professional website with Hostinger — plans from under $3/month: https://meticsmedia.com/hostinger-KAD

➡️ Google Ads Homepage: https://www.ads.google.com/

This google ads course for beginners walks through every step of setting up a Google Ads search campaign the right way so you're not wasting money on the wrong traffic. Whether you're a small business owner or just getting started with paid advertising, this tutorial covers everything you need to run google ads with confidence.

What You'll Learn:
✔️ How to create your Google Ads account from scratch
✔️ Understanding campaign structure (campaigns, ad groups, keywords, and ads)
✔️ Choosing the right bidding strategy for beginners
✔️ Campaign settings that actually matter (networks, location, language)
✔️ How to do keyword research using Google search and Keyword Planner
✔️ Setting up your first ad group with the right match types
✔️ Writing headlines and descriptions that get clicks
✔️ Setting a daily budget that makes sense for your business
✔️ Installing the Google tag and setting up conversion tracking
✔️ Adding negative keywords to stop wasting money
✔️ What to do after you launch to keep improving results

📍 Exclusive Deals u0026 Discounts: https://meticsmedia.com/deals

⏱️ Timestamps
0:00 Intro
0:56 What Are Google Ads?
1:47 Creating Your Google Ads Account
5:13 How Google Ads Is Structured
5:51 Creating Your First Campaign
7:32 Bidding Settings and How Auctions Work
9:45 Campaign Settings
12:56 Create Your Website With Hostinger
14:04 Keyword Research
17:47 Using Keyword Planner
20:13 Creating Your Ad Group and Match Types
23:22 Headlines, Descriptions, u0026 Sitelinks
25:57 Setting Your Daily Budget
27:17 Installing the Google Tag
29:12 Pause Campaign
29:31 Setting Up Conversion Tracking
30:28 Tracking Calls From Your Website
32:05 Tracking Calls From Your Ads
32:53 Tracking Form Submissions
34:53 Adding Campaign Assets
36:03 Negative Keywords
37:47 Launching Your Campaign
38:36 Monitoring Results and Search Terms
39:21 Turn Off Recommendations
39:48 Next Steps

📄 Disclosure
Some of the links are affiliate links. If you make a purchase through them, we earn a small commission at no extra cost to you. This helps us keep our videos free for everyone.

Why Nonprofits Spend Just 5% of Their $10,000 Google Ads Grant (And How to Fix It)

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Video

Video Description

Does your non profit only spend 5% of their $10,000 Google Ads Grant?

In this tutorial, our own director and nonprofit marketing specialist Jessica explains the most common reasons Google Ad Grant accounts stall—and the optimized Google ads strategy that can help your non profit increase ad spend, improve conversions, and scale mission impact.

Many non profits leave $9,500 of free advertising on the table every month because of misaligned keywords, weak conversion tracking, and incorrect bidding strategies. In this video, you'll learn how to optimize your Google Ad Grant account using modern best practices for Smart Bidding, search intent targeting, Quality Score, and landing page experience.

If your non profit struggles with low impressions, limited ad spend, or poor conversion rates, this masterclass will help you build the complete optimization system required to scale Google Ads Grant performance in 2026.

💻 Join us in our free live webinar sessions to see the exact framework we use to maximize $10k grants and a whole lot more: https://app.livestorm.co/getting-attention
———-
Inside This Video:
00:00 — The $10,000 Problem: Why Your Grant is Stalled
01:15 — 3 Reasons Nonprofits Only Spend 5%
02:27 — Building a High-Impact Conversion Strategy
02:55 — Keyword Strategy 101: Choosing Words that Donate
03:35 — Mastering Search Intent for Nonprofits
03:53 — Understanding Keyword Match Types in 2026
05:08 — Quality Score: The Secret to Unlocking More Impressions
07:17 — How Landing Page Experience Affects Your Ad Spend
08:14 — Google’s Website Requirements for Nonprofits
10:54 — Smart Bidding: How to Bypass the $2 CPC Cap
13:00 — Conversion Actions: Tracking What Actually Matters
13:39 — Managing Your $329/Day Daily Ad Budget
14:11 — Essential Compliance Rules to Avoid Suspension
15:01 — Expert Help: Share Your Non profit Ad Hurdles

Scaling a Google Ad Grant requires more than just high-volume keywords; it requires a holistic optimization ecosystem. Watch the whole video as Jessica shares the "Golden Thread" of non profit advertising:

Smart Bidding u0026 Conversion Signals Why switching to "Maximize Conversions" is the only way to bypass the $2.00 CPC bid ceiling and compete for high-value traffic.

Search Intent vs. Keyword Volume: How to move beyond generic terms and target the specific "Action-Oriented" intent of donors and volunteers.

The "Message Match" Framework: Why alignment between your Ad Copy and Landing Page Experience is the #1 factor in your Quality Score—and the key to keeping your 501c3 compliant with Google's strict transparency policies.

You can finally stop leaving $9,500 on the table as we synchronize your technical settings with your mission to finally achieve 100% ad grant utilization.

Free Resources Mentioned in the Video:
✅ Website Prep Checklist: Is your site ready for the grant?
🔗 https://marketing.gettingattention.org/prepare-website-for-google-ad-grant

💼 Book your free 1-on-1 Strategy Consultation: 🔗 https://gettingattention.org/free-consultation/

📖 Step-by-Step Guide: How to Apply for Google Grants
🔗 https://gettingattention.org/how-to-apply-for-google-grants/

❓ Google Ad Grant FAQ: Your top questions answered
🔗 https://gettingattention.org/how-to-apply-for-google-grants/#faqsobreosoftwaredlubal

Let’s Solve Your Ad Grant Challenges 💬
What challenges are you facing with your Google Ad Grant account?
Share them in the comments and we may answer them in a future video.

Connect With Us:
📩 Digital Strategy Newsletter: https://marketing.gettingattention.org/newsletter-subscription
👥 LinkedIn: https://www.linkedin.com/company/getting-attention/
🌍 Learn More: https://gettingattention.org/

If you’re ready to scale your non profit's impact, hit SUBSCRIBE for tips on digital marketing for non profits and Google Ad Grant management.

Google Ads Setup for Family Photographers (Step-by-Step Walkthrough)

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Video

Video Description

Ready to set up your first Google Ad campaign as a family photographer? In this video, I’m walking you through a full start-to-finish Google Ads setup—step by step, inside the actual Google Ads platform.
👉 Want to optimize u0026 make your ad work better for you? Learn more about the course here: https://lindsay-herkert-photo-co.thrivecart.com/grow-your-photo-biz-with-google-ads-497/

If you’ve been following this series, you already know my take: AI is amazing for planning and exploring ideas… but when families are ready to book, they go to Google. That’s exactly why Google Ads still work—and why I love this strategy for photographers who want consistent bookings without relying on social media.

In this video, I’ll show you:

How I set up a Google Ads campaign specifically for family photographers

How I think about keywords (and what I avoid)

Common Google Ads traps to stay away from (including smart campaigns)

How I structure campaigns and choose budgets

How I focus on high-quality traffic that actually converts

This is a longer video on purpose. It’s not a quick overview—it’s a true “watch over my shoulder” walkthrough so you can follow along and set up your own campaign with confidence.

Want to go deeper + optimize your ads?

This video will help you get started. If you want more support (especially once real money is going into ads), my course Grow Your Photo Biz with Google Ads goes much deeper into optimization, efficiency, and making sure every dollar reaches the right clients.

👉 Step-by-step screenshots of a Google Ad Set-Up here: https://drive.google.com/file/d/1YYx53JHcySf3dmWDSGmwQchbNMnQPYzo/view?usp=drive_link

📖 Related blog post (step-by-step summary + checklist):
👉: https://lindsayherkert.com/google-ads-setup-for-family-photographers/

If this video helped you:
👍 Like • 💬 Comment • 🔔 Subscribe

The Easy Way To Test Google Ads in 2026

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Video

Video Description

Improve your Google ads data, optimization and ROAS with Hyros: http://hyros.com/affiliate-grow.html?fpr=ben85
***
Want us to mentor you to crush it with Google Ads? Go here: https://www.admasters365.com/google?u0026video=wNwLivKs1v8
Want my agency to run your Google ads for you? Go here: https://heathmedia.co.uk/google-ads/?u0026video=wNwLivKs1v8

If you’re new to my channel, my name is Ben Heath. I’m the founder and owner of https://heathmedia.co.uk, a marketing agency that offers done-for-you services, coaching and educational resources, all with the objective of delivering exceptional marketing results for our clients and customers.

Over the past 10 years we’ve spent more than $150,000,000 on paid ad campaigns generating more than $600,000,000 in revenue.

We’ve worked with more than 3,000 businesses directly from all over the world and in just about every niche you can think of. And we’ve helped educate hundreds of thousands of business owners, marketers and entrepreneurs.

How I got here…

17 yrs old: Started my first business selling wristbands with two school friends. I made $0.
18 yrs old: Started my first ecommerce business selling second hand video games. I made $0.
19 yrs old: Joined a network marketing company (would not recommend it). Was told I’d be rich if I signed up 8 people. I signed up 26 people in 3 months. I made $0.
21 yrs old: Dropped out of Bath University to start an app development company. I made less than $5,000 in 2 years!
23 yrs old: Started Heath Media, my marketing agency. I made $0 for the first 3 years.
26 yrs old: Went all in on building a personal brand within the marketing space. I passed $100k/year.
28 yrs old: My personal brand allowed me to attract the best talent in the world. Heath Media became an industry leading Meta ads agency, with an exceptional team and an excellent reputation. We crossed $1m/year.
32 yrs old: Today I teach over 1,000,000 business owners, marketers and entrepreneurs how to get insane results with digital marketing. Heath Media is a 50+ team of world class talent, working directly with over 500 clients every year. We’ve now crossed the $10m/year mark.

To all the struggling marketers and entrepreneurs… I was an entrepreneur for 9 years before I could even pay the bills with my own business. 5 years after that I have more success and more fun than I could have ever dreamed of.

It takes perseverance, analysis and learning from the right person.

If you took the time to read this far, you have what it takes to crush it with your marketing.

I hope to help you speed up that journey and come along for the ride.

Keep going,

Ben

FULL DISCLOSURE
I make content to provide as much value to my audience as I possibly can. Why? Because if someone implements my advice, gets great results and that changes their life; there’s no better feeling and no better use of my time. There’s also a good chance we’ll get to work together one day.

Why Your Google Ads Don’t Work (and What Smart Auto Parts Brands Do Instead)

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Video

Video Description

✅ Request a Game Plan and book a discovery call with us to learn how to increase profit by optimizing and scaling paid ads: https://www.scubemarketing.com/game-plan
💥 Get Your Google Ads Self-Assessment! Click here: https://n4i8s2ljk9m.typeform.com/to/xthBVpOS
✉️ Parts u0026 Profits Newsletter | Practical, no-fluff strategies for auto parts ecommerce. Written for busy operators who need results. Get tactical guidance on PPC, SEO, CRO, data feeds, and more to grow your ecommerce sales. https://partsandprofits.com/

—
Follow us!

https://www.linkedin.com/company/scube-marketing/
https://twitter.com/scubemarketing
https://www.instagram.com/scubemarketing/
https://www.facebook.com/scubemarketing/

I'm Tom Bukevicius and at SCUBE Marketing, we’re your go-to experts for taking your automotive eCommerce business to the next level. With over 15 years of experience under our belts, our team is a well-oiled machine that manages massive campaigns and extensive product catalogs. We just make paid Ads for auto parts brands work. It's not only about high ROAS, but also high profits.

We’ve got you covered with our integrated paid advertising across PPC, Shopping, and Social Advertising channels.. Our services include Google Ads, Google Shopping, Facebook u0026 Instagram Ads, Remarketing u0026 Display, and SEO for automotive aftermarket industry and other spec-driven industries (heavy equipment, safety gear, construction supplies, etc.). We’ll take care of the heavy lifting and provide data-driven marketing strategies, so you can focus on other important aspects of your business.

Unlock Wealth with AI by 2026: The Power of ChatGPT Advertising

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As artificial intelligence continues to evolve, the opportunities for innovative business ventures grow exponentially. One such emerging frontier is ChatGPT advertising, which promises to redefine how businesses interact with consumers. This article delves into why this could be one of the most lucrative business opportunities of 2026, drawing parallels with the explosive growth of Google Ads in the previous decade.

Video Overview

Exploring the Video Content

Everyone is buzzing about the potential of AI tools, yet few are focusing on how these tools are distributed. In this insightful video, I explore what could potentially be the biggest business opportunity of 2026. Just as those who mastered Google Ads in the 2010s went on to establish significant businesses, the burgeoning ecosystem around OpenAI’s technology presents a similar, if not greater, opportunity today. We will discuss the essence of ChatGPT Ads, OpenAI’s competitive edge, and how you can start and scale your own ChatGPT advertising agency to capitalize on this trend before it becomes mainstream.

Be sure to watch the video until the end to fully grasp this innovative business idea, and don’t hesitate to share your thoughts in the comments section below.

Connect with me on Instagram: [https://bit.ly/ishansharma7390ig](https://bit.ly/ishansharma7390ig)

Join our MarkitUpX Discord Server: [https://discord.gg/fwSpTje4rh](https://discord.gg/fwSpTje4rh)

Video Chapters Breakdown

– 00:00 – Introduction
– 00:44 – Understanding ChatGPT Ads
– 02:12 – The Era of Google Ads in the 2010s
– 03:33 – OpenAI’s Comprehensive Data Insights
– 05:04 – Starting a ChatGPT Ad Agency
– 07:22 – Wrapping Up

About Me

For more about my background and other interests, visit: [https://bit.ly/aboutishansharma](https://bit.ly/aboutishansharma)

Follow me on Twitter: [https://bit.ly/ishansharma7390twt](https://bit.ly/ishansharma7390twt)

Connect on LinkedIn: [https://bit.ly/ishansharma7390li](https://bit.ly/ishansharma7390li)

Please LIKE ❤️ and SUBSCRIBE for more AMAZING content!

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# Books

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– Rework: [https://amzn.to/3ALsAuz](https://amzn.to/3ALsAuz)

# Daily Tech

– MacBook Air M1: [https://amzn.to/2YWKPjG](https://amzn.to/2YWKPjG)
– LG 29′ Ultrawide Monitor: [https://amzn.to/3aG0p5p](https://amzn.to/3aG0p5p)
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– Green Soul Chair: [https://amzn.to/3mWIxZP](https://amzn.to/3mWIxZP)

How To CRUSH Google Ads with a Small Budget in 2026

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Video

Video Description

Improve your Google ads data, optimization and ROAS with Hyros: http://hyros.com/affiliate-grow.html?fpr=ben85
***
Want us to mentor you to crush it with Google Ads? Go here: https://www.admasters365.com/google/?el=YTGAlong-sbudget1125-ment
Want my agency to run your Google ads for you? Go here: https://heathmedia.co.uk/google-ads/?el=YTGAlong-sbudget1125-gadfy

If you’re new to my channel, my name is Ben Heath. I’m the founder and owner of https://heathmedia.co.uk/?el=YTGAlong-sbudget1125-home a marketing agency that offers done-for-you services, coaching and educational resources, all with the objective of delivering exceptional marketing results for our clients and customers.

Over the past 10 years we’ve spent more than $150,000,000 on paid ad campaigns generating more than $600,000,000 in revenue.

We’ve worked with more than 3,000 businesses directly from all over the world and in just about every niche you can think of. And we’ve helped educate hundreds of thousands of business owners, marketers and entrepreneurs.

How I got here…

17 yrs old: Started my first business selling wristbands with two school friends. I made $0.
18 yrs old: Started my first ecommerce business selling second hand video games. I made $0.
19 yrs old: Joined a network marketing company (would not recommend it). Was told I’d be rich if I signed up 8 people. I signed up 26 people in 3 months. I made $0.
21 yrs old: Dropped out of Bath University to start an app development company. I made less than $5,000 in 2 years!
23 yrs old: Started Heath Media, my marketing agency. I made $0 for the first 3 years.
26 yrs old: Went all in on building a personal brand within the marketing space. I passed $100k/year.
28 yrs old: My personal brand allowed me to attract the best talent in the world. Heath Media became an industry leading Meta ads agency, with an exceptional team and an excellent reputation. We crossed $1m/year.
32 yrs old: Today I teach over 1,000,000 business owners, marketers and entrepreneurs how to get insane results with digital marketing. Heath Media is a 50+ team of world class talent, working directly with over 500 clients every year. We’ve now crossed the $10m/year mark.

To all the struggling marketers and entrepreneurs… I was an entrepreneur for 9 years before I could even pay the bills with my own business. 5 years after that I have more success and more fun than I could have ever dreamed of.

It takes perseverance, analysis and learning from the right person.

If you took the time to read this far, you have what it takes to crush it with your marketing.

I hope to help you speed up that journey and come along for the ride.

Keep going,

Ben

FULL DISCLOSURE
I make content to provide as much value to my audience as I possibly can. Why? Because if someone implements my advice, gets great results and that changes their life; there’s no better feeling and no better use of my time. There’s also a good chance we’ll get to work together one day.

Google Ads Beginners Tutorial for 2026 (Step By Step)

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Video

Video Description

🚀 Join the #1 Google Ads Skool community for live Qu0026A calls, my courses, and direct access to me and my team.
https://www.skool.com/copilot/about

📈 Get a FREE Google Ads Review from our team:
https://growmyads.com/google-ads-account-review-form/

🎥 Mentioned Videos:
https://youtu.be/nokE0Z5ntRo
https://youtu.be/azlz9DqcALU
https://youtu.be/IKLR3z0dtgs
https://youtu.be/v6upt3Lmfzk

Why Your Google Ads Aren’t Converting: The “Netflix Effect” Fix (E-commerce Decision Paralysis)

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Video

Video Description

This video dives into a critical reason why many e-commerce Google Ads campaigns—like this recent UK furniture brand campaign—fail to convert: Decision Paralysis, also known as the "Netflix Effect".
The Problem Found in the Campaign: We met with a furniture brand whose challenge was simple but critical: "We're not getting sales". After auditing their struggling campaign, we found classic conversion killers:
• They were running PMax campaigns only.
• Search terms were irrelevant ("Not relatable").
• Campaigns directed users to a product listing page with too many choices.
Studies in consumer psychology show that when people are presented with too many options, their likelihood of making a purchase drops significantly. Just like scrolling Netflix for 30 minutes and watching nothing, too many options lead to decision paralysis and zero conversions.
The AdShot Media Fix: The solution involved implementing clarity in campaign structure.
1. Single-Product Journeys: Instead of directing users to a broad "shop all" page, we restructured the ads to create specialized single-product journeys.
2. Structured Campaigns: We moved to a highly structured setup: Campaign (e.g., Living Room) → Ad Group (e.g., Sofas) → Single Product Page → 3 Ads.
3. Balanced Budget: We recommend a Balanced Growth strategy, allocating budget between PMax (for scale) and Search Ads (for intent-driven clicks). Structured Search campaigns complement PMax by capturing high-intent traffic.
Why This Works: This structured approach eliminates waste and maximizes conversions because it reduces confusion and gives clarity to users. It helps the brand identify hero products. The client noted that this change helped them finally identify their hero products and scale profitably.
Key Takeaway: Google Ads campaigns don't fail because of budget; they fail when users face too many choices and don’t know what to pick. Clarity in campaign structure is what drives conversions.

——————————————————————————–
For those interested in identifying their hero products, look at past conversion data, margins, and customer interest. Start with your top-performing SKUs and build single-product ad journeys around them.
If you’re stuck with campaigns that aren’t scaling, it's time to take action. Ready to Fix Your Campaigns? 🚀 Launch Your Campaign with AdShot Media

——————————————————————————–
Analogy for Understanding Clarity:
Think of sending a user to a broad product listing page with 50 options as walking them into a massive, disorganized warehouse and telling them to "shop." They feel overwhelmed and leave empty-handed. Sending them to a single-product journey, however, is like handing them a map to the exact aisle where their desired item is waiting, making the decision straightforward and immediate.

Schedule a Free 30 Min Meeting :
https://calendly.com/adshotmedia-ankit/adshotmedia
Follow:
AdShot Media: https://adshotmedia.com
Instagram: https://instagram.com/adshotmedia
Linked in: https://linkedin.com/in/adshotmedia
twitter: https://twitter.com/adshotmedia

Email: adshotmedia@gmail.com
Telegram : @imankit213
Teams: imankit213@gmail.com

Google Ads For Ecommerce: 9 Keys To Success

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Video

Video Description

Improve your Google ads data, optimization and ROAS with Hyros: http://hyros.com/affiliate-grow.html?fpr=ben85

***
Want us to mentor you to crush it with Google Ads? Go here: https://www.admasters365.com/google/?el=YTGAlong-ecomsuccess0525-ment
Want my agency to run your Google ads for you? Go here: https://heathmedia.co.uk/google-ads/?el=YTGAlong-ecomsuccess0525-gadfy

If you’re new to my channel, my name is Ben Heath. I’m the founder and owner of https://heathmedia.co.uk/?el=YTGAlong-ecomsuccess0525-home a marketing agency that offers done-for-you services, coaching and educational resources, all with the objective of delivering exceptional marketing results for our clients and customers.

Over the past 10 years we’ve spent more than $150,000,000 on paid ad campaigns generating more than $600,000,000 in revenue.

We’ve worked with more than 3,000 businesses directly from all over the world and in just about every niche you can think of. And we’ve helped educate hundreds of thousands of business owners, marketers and entrepreneurs.

How I got here…

17 yrs old: Started my first business selling wristbands with two school friends. I made $0.
18 yrs old: Started my first ecommerce business selling second hand video games. I made $0.
19 yrs old: Joined a network marketing company (would not recommend it). Was told I’d be rich if I signed up 8 people. I signed up 26 people in 3 months. I made $0.
21 yrs old: Dropped out of Bath University to start an app development company. I made less than $5,000 in 2 years!
23 yrs old: Started Heath Media, my marketing agency. I made $0 for the first 3 years.
26 yrs old: Went all in on building a personal brand within the marketing space. I passed $100k/year.
28 yrs old: My personal brand allowed me to attract the best talent in the world. Heath Media became an industry leading Meta ads agency, with an exceptional team and an excellent reputation. We crossed $1m/year.
32 yrs old: Today I teach over 1,000,000 business owners, marketers and entrepreneurs how to get insane results with digital marketing. Heath Media is a 50+ team of world class talent, working directly with over 500 clients every year. We’ve now crossed the $10m/year mark.

To all the struggling marketers and entrepreneurs… I was an entrepreneur for 9 years before I could even pay the bills with my own business. 5 years after that I have more success and more fun than I could have ever dreamed of.

It takes perseverance, analysis and learning from the right person.

If you took the time to read this far, you have what it takes to crush it with your marketing.

I hope to help you speed up that journey and come along for the ride.

Keep going,

Ben

FULL DISCLOSURE
I make content to provide as much value to my audience as I possibly can. Why? Because if someone implements my advice, gets great results and that changes their life; there’s no better feeling and no better use of my time. There’s also a good chance we’ll get to work together one day.